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million monetizable
As of 2020, Twitter has 152 million monetizable daily users (up 21% year over year)
As of 2020, Twitter has 152 million monetizable daily users (up 21% year over year)
22% of U.S. adults use Twitter
20.4% of Twitter’s daily users are based in the U.S., and the rest are international (Japan, Russia, and the U.K. round out the platform’s top markets)
Twitter’s monetizable audience is 38% women
Twitter’s monetizable audience is 62% men
29% of Twitter users are between 25 and 34 years old
Twitter is the world’s 6th most-visited website
People spend an average of 10 minutes and 22 seconds on Twitter each time they visit it
80% of tweets come from 10% of Twitter users, in the U.S. (Those users are statistically more likely to be women who are democrats and who tweet mostly about politics.)